
Tanzanite Price – Are Our Prices Too Good to be True?
The Jewelry Supply Chain Explained
You might not realize it, but the jewelry supply chain is usually quite long. It all starts when someone digs a stone out of the ground, typically in gem-rich regions of Africa or Asia. By the time a stone reaches your local jewelry shop, it may have changed hands 10 to 20 times!
Jewelry shops typically purchase from national wholesalers, who, in turn, source their inventory from international wholesalers. While some large international wholesalers have factories that manufacture their own jewelry, they usually don’t cut and polish the gemstones themselves, but instead buy them from other sources. Who, in turn, will have bought small-medium parcels of gemstones for their small orders from other sources… and so on.
Our supply chain is different: we manage every step of the process ourselves, without the many tier of middlemen. We source directly from the mine, cut and polish our stones in bulk, and manufacture our jewelry in-house. Our dedicated team focuses on cutting, polishing, and crafting, eliminating the usual middlemen and their costs. This allows us to leverage our large-scale buying power to negotiate exceptional deals directly from the mine. As a result, we can offer you remarkable prices without compromising on quality.